Marketing plan- Galaxy gear Essay Example

Promoting plan Promoting plan-Galaxy gear Essay Advertising plan-Galaxy gear Essay Examination PROPOSAL Prepared for: Marketing Manager Subject: Yermegiyayev Azat Samsung Galaxy Gear Technology Company : Fast Furious Table of Contents INTRODUCTION Samsung is a global South Korean based aggregate organization that is most popular for media communications and shopper hardware. It is headquartered in Samsung Town, Seoul. It is right now the biggest Korean business aggregate. Samsung is one of the main cell phone makers on the planet, while likewise giving a not insignificant rundown of items and administrations including promoting, cordiality, development amusement, correspondences innovation and significantly more. The organization is right now exploring new innovation that can assist clients with benefiting as much as possible from their cell phones. The point of the investigation is to expand efficiency and flawlessly consolidate Samsung innovation into the regular daily existences of clients. We are glancing in to new advances that can be utilized as an accomplice to advance the headway of our cell phones framework. Alongside this, we need to know and comprehend the requirements of our customers and how they react to this kind of improvement. This proposition has been set up as a reaction to the current cell phone fight. Samsung has discharged new innovation that accomplices with their most recent high-nd cell phone. The Galaxy Note Ill, a replacement of the well known Samsung Galaxy Note and Saumsung Galaxy Note II, presently accompanies a progressive new smartwatch that builds the effectivity of the cell phone (Treacy, 2013). The slogan Design Your Life, addresses the clients and likely clients in saying that such a bit of innovation can assist them with expanding the efficiency of their day with the Samsung viability of the new Galaxy Gear Watch by investigating customer disposition, mindfulness and use. This paper will investigate the subtleties of the Samsungs comprehension of the esearch destinations, philosophy, judicious, and information handling, announcing just as time period to accomplish the outcomes and to all the more likely improve the new innovation in zones that it needs improvement. Circumstance ANALYSIS Samsung has perceived the new potential for major cell phone adornments as another potential income plot and comprehends the requirement for more examination as far as deals and client reaction. This implies the organization should discover how people in general responds to the arrival of such innovation. This examination venture will investigate the viability of the Galaxy Gear Watch and ee how clients acknowledge and use this kind of innovation. The methodology of the task will be to move toward clients who as of now own a Galaxy Gear Watch just as potential clients who might want to get their hands on one. This would give the specialists a thought of how clients see the watch alongside the current intrigue of this new innovation and how it can help Samsung advertise future cell phones. The outcomes for this examination will give understanding on future requests to like innovation of The Galaxy Gear Watch just as the adequacy of the gadget. SAMSUNG GALAXY GEAR WATCH The progressive new gadget called a smartwatch is on the rundown of things geek people are keeping watch for. These slick and superior gadgets go past time keeping, and they have the usefulness to assist you with traversing your bustling day. They can perform essential errands that permit them to go about as your own collaborator. Smartwatches are believed to assume control over the versatile world, permitting individuals to interface with their telephone, check messages thus considerably more without removing their cell phone from their sack or their wallet. Samsung declared the arrival of the Samsung Galaxy Note Ill, soon after discharging the Galaxy Note II. This model was presumably one of the most exceptionally foreseen cell phones to come out of Korea this year. In spite of the short multi month stretch between discharging new telephones, the Note Ill was gotten well indeed. It is likely one of the most exceptional cell phones on the planet as existing apart from everything else, with its rapid, astonishing showcase, smooth lines and magnificent camera. Numerous pundits have gotten this specific model well and have commended Samsung for their planning. Be that as it may, the Samsung Galaxy Note Ill was discharged with a specific adornment additionally accessible. The Samsung Galaxy Gear Watch was showcased as an extra for the Samsung Galaxy Note Ill. It has been said that the watch makes regular errands a lot simpler. In spite of the fact that pundits had blended audits before the real arrival of the watch, nobody very new what's in store from the progressive gadget. Samsung guaranteed that the gadget was intended to make cell phone utilize simpler. In any case, numerous clients and potential clients were as yet suspicious about this. When the Samsung Galaxy Note Ill and the Samsung Galaxy Gear Watch were discharged, it was just only days, or even hours before tech specialists and self-announced pundits voiced out their suppositions. open. Albeit various purchasers chose to get both the cell phone and the atch, in spite of the weighty expense of the Galaxy Gear, the arrival rates were high. Samsung saw a humiliating return pace of more than 30% with one in each three clients restoring the watch following a couple of long stretches of utilization. After short studies on why they have restored the Galaxy Gear, just restricted reactions were assembled. Most asserted that it was Just not what they are searching for. In spite of the fact that the general population didn't care for the new smartwatch discharged by Samsung, the media released that it is clearly one of Oprahs most loved gadgets, as observed on her List of Favorites. Alongside an image of the cell phone and the watch, Oprah says that he watch encourages her check her telephone cautiously during gatherings, without appearing to be inconsiderate. Next to no was said about the watch and its usefulness. Investigating the remarks made by Oprah can help the analysts securely expect that the usefulness of the watch can work for certain individuals who search for that sort of highlight. In any case, for the individuals who have restored the watch, what they are searching for in such a gadget should be resolved. The specialists intend to find out about the publics reaction to the Galaxy Gear watch so as to decide whether it was a market disappointment or not. The consequences of this investigation sick assistance Samsung know whether such a gadget can be a decent stream of income. Having a like gadget promoted with a significant top of the line telephone that is exceptionally foreseen is extraordinary in principle, anyway the inquiry is if the item conveyed is something that Samsung clients and potential clients are searching for. The Samsung Galaxy Gear Watch is intended to make the clients lives simpler by helping them perform multiple tasks and approach their day without having to continually take their telephone out. Shockingly, it appears as though clients who have bought the watch either needn't bother with this component, or don't have the foggiest idea how to completely use the gadget. Examination RATIONALE Along with the exploration targets referenced above, Samsung has likewise concocted a SWOT investigation for the Samsung Galaxy Gear Watch. This investigation will assist scientists with placing the new kind of innovation in context and see where it is situated in the market. This can likewise assist analysts with deciding whether such a gadget is significant in building up another income stream for the organization. Samsung Galaxy Gear SWOT Analysts STRENGTHS WEAKNESSES Innovative innovation Leading Smartphone brand Add on income stream Powerful showcasing Product cost Small market Release is too early for new form of Galaxy Note Openings THREATS Providing something new for clients and potential clients Basis for future like-items Marketing new cell phones with an additional gadget Competition concocting new innovation Losing the market to various cell phone brand Unwanted/unneeded extravagance innovation Samsung Galaxy Gear PESTEL investigation Political circumstance is stopped stable in US however lamentably cant say about conservative side of US currently is at the edge of default, it has a colossal danger for all organizations in this nation. It is accepted that as far as possible will broadened much more. In any case, for to what extent the administration can keep doing this. This vulnerability may danger the organizations, Samsung isn't a special case. Likewise universal laws ought to be considered : INCOTERMS, as the US is in the International exchanging Convention. Samsung ought to think about various laws in various states in US. Financial condition The principle factor to consider is a joblessness rate, in 2011 joblessness rate in US was 9. 1% in 2013 is 14% it is marginally better than in 2012 when the nation was under downturn. It is for around 34 million Americans unemployed. High joblessness rate unquestionably influences the purchasers certainty which influenced the buyer spending. Social-social Environment Technological blast has added to ascent of media transmission in both business and joy viewpoints. So as to decide essential objective gatherings to sell gadget for, an organization need to gauge social viewpoints, for example, age, socioeconomics, and so on. It will be additionally useful to improve or build up another idea of gadget. Innovative Environment The most significant factor is that the cell organize in US. Wide open spaces has a less fortunate nature of the voice/information move yet a large portion of the populace is gathered in urban communities where the cell systems has very nearly a 100% inclusion and a high caliber. Legitimate For as long as not many years there were various claims: Apple versus Samsung An ongoing misfortune to Apple (24august 2012, Apple won successes claim where was granted for $1 billion). Negatively affected the deals of Samsung deals in US. Which influenced the companys notoriety. Additionally this factor the deals of Galaxy Gear. Despite the fact that that the greater part of the case can be considered as SILLY the expense from those claims are stopped high which influences the speed of the arrival of new gadget. Likewise it causes more enthusiastically for produces to be serious (expanded costs, harm of the brand picture). Samsung makes a wide

Break Free Product Life Cycle Free Essays

Most firms manufacture their promoting procedures around the idea of the item life cycleâ€the thought that after presentation, items unavoidably follow a course of development, development, and decrease. It doesn’t must be that way, says Harvard Business School promoting educator Youngme Moon. By situating their items in sudden manners, organizations can change how clients intellectually sort them. We will compose a custom exposition test on Break Free Product Life Cycle or then again any comparable point just for you Request Now In doing as such, they can move items held up in the development stage backâ€and launch new items forwardâ€into the development stage. The creator portrays three situating techniques that advertisers use to move consumers’ thinking. Invert situating strips away â€Å"sacred† item qualities while including new ones (JetBlue, for instance, retained the normal top of the line seating and in-flight suppers on its planes while offering astonishing advantages like calfskin seats and extra legroom). Breakaway situating partners the item with a drastically unique class (Swatch decided not to connect itself with fine adornments and rather entered the design extra classification). What's more, covertness situating adjusts hesitant purchasers to another contribution by shrouding the product’s genuine nature (Sony situated its not exactly immaculate family unit robot as an eccentric pet). Clayton Christensen portrayed how new, straightforward innovations can overturn a market. In a practically equivalent to way, these situating methodologies can misuse the helplessness of built up classifications to new situating. An organization can utilize these procedures to go into all out attack mode and change a class by annihilating its customary limits. Organizations that disturb a class through situating make a worthwhile spot to utilize their waresâ€and can leave classification officeholders scrambling. Instructions to refer to Break Free Product Life Cycle, Essays

Free Essays on Today

In the seventeenth century a researcher known as Newton approached with his Principia Mathematica. In Shlain’s Art and Physics he expresses that, â€Å"He made clearing disclosures about gravity, movement, and light.† This Principia clarified all aspects of science that was known to man. (Remember that â€Å"Science that is known to man,† is a significant piece to my hypothesis.) In the hour of Newton, the three laws of movement were adequate for clarifying how and why the world functions as it does. Newton’s hypothesis comprised of the three laws of movement. The first, every body proceeds in its condition of rest, or of uniform movement, except if it’s constrained to change that state by powers put forth for it. The subsequent law expresses that the difference moving is corresponding to the rationale power intrigued, and is made toward the correct line in which that power is dazzled. The third law basically arranges the two by expressing that to e ach activity there is an equivalent and inverse response. Newton had given the world what we presently know as material science. For as long as 300 years Newtonian Mechanics have been educated to each understudy trying to raise their brains. Newtonian Mechanics were the end all to the inquiries that had tormented scholars since the very beginning. The key distinction is that Newton was never presented to the universe of science that innovation had made predominant to any semblance of an Einstein or Hawking, or even my partner considering neuro medical procedure at John’s Hopkins University. At the point when Newton was sitting under his apple tree conjuring up thoughts for how and why he didn't take off into space or why the harder you hit something the more distant it goes, innovation was moving along at the pace of most people’s grandmas in their walkers. The researchers that had encircled Newton knew uniquely of what they could see. Their were no individuals looking to the most distant parts of the bargains and their were no individuals glancing in to the inconspicuous cells that... Free Essays on Today Free Essays on Today In the seventeenth century a researcher known as Newton approached with his Principia Mathematica. In Shlain’s Art and Physics he expresses that, â€Å"He made clearing revelations about gravity, movement, and light.† This Principia clarified all aspects of science that was known to man. (Remember that â€Å"Science that is known to man,† is a significant piece to my hypothesis.) In the hour of Newton, the three laws of movement were adequate for clarifying how and why the world fills in as it does. Newton’s hypothesis comprised of the three laws of movement. The first, every body proceeds in its condition of rest, or of uniform movement, except if it’s constrained to change that state by powers presented for it. The subsequent law expresses that the difference moving is corresponding to the thought process power dazzled, and is made toward the correct line in which that power is intrigued. The third law essentially arranges the two by expressing th at to each activity there is an equivalent and inverse response. Newton had given the world what we currently know as material science. For as far back as 300 years Newtonian Mechanics have been educated to each understudy seeking to raise their psyches. Newtonian Mechanics were the end all to the inquiries that had tormented scholars since the get-go. The key distinction is that Newton was never presented to the universe of science that innovation had made predominant to any semblance of an Einstein or Hawking, or even my associate considering neuro medical procedure at John’s Hopkins University. At the point when Newton was sitting under his apple tree conjuring up thoughts for how and why he didn't take off into space or why the harder you hit something the more distant it goes, innovation was moving along at the pace of most people’s grandmas in their walkers. The researchers that had encircled Newton knew distinctly of what they could see. Their were no individual s looking to the most distant parts of the bargains and their were no individuals glancing in to the inconspicuous cells that...

6 Items Rising Seniors Can Check Off Their To-Do Lists Before School Starts

Get Ready for Senior Year By Staying Organized and Planning Ahead Most rising seniors have a lot on their to-do lists in order to prepare for the college application process this fall. Students who get a jumpstart on the process before school is back in session and are often at a major advantage because they're able to make the most of senior year and keep stress at bay. Summer break is the perfect time to do a lot of the groundwork for your college admissions journey, and with back-to-school season just around the corner there are only a couple of left weeks to get on track. Keep reading to learn more about what items you can check off of your senior year to-do list before school is even in session. Finalize Your College ListEvery college applicant needs to create a balanced list of best-fit options that are tailored to their specific interests, preferences, and goals. Take advantage of any free time you might have in the weeks leading up to senior year to finalize this list. After visiting and researching the schools you are considering, select 10-15 options that most closely align with the college experience you are envisioning. Include a selection of target, reach and likely schools in your final college list. Start Filling Out the Common AppThe Common App officially opened on August 1, so now is the perfect time to begin building your profile. In order to make this as seamless as possible, gather the documents you will need to refer to for information. This may include a copy of your high school transcript, a resume, and information about your family. Complete as much as you can before school begins, so that all you need to do later is fill in any information you are unsure about, confirm details, and triple check your work. Draft Your Personal StatementSince the Common App isn’t changing the personal essay prompts from the prior year, rising seniors can begin working on their essays. Review each of the prompt options, brainstorm potential topics, and pinpoint which of these ideas reveals something new about you, ideally something the admissions office wouldn’t be able to discover in any other component of your application. Once you have a topic you are passionate about, start working on a first draft that you can edit and rework. Set Goals for the School YearTake advantage of the new school year to reflect on your academic progress and create goals for the rest of 2019. Come up with a list of 3-5 objectives that you wish to accomplish during your senior year as well as a plan in order to achieve them. Write this list out and refer back to it throughout the year to stay motivated and accountable. Revamp Your Social Media PresenceYour social media profiles need to be professional and polished, since some admissions officers may choose to review them. It’s important to portray your best self to an admissions office, so remove any content that detracts from the goals and passions you plan to outline throughout your application. If a picture or post gives you pause, play it safe and remove it from your account. Get OrganizedThere are so many steps throughout the college admissions process and it’s essential to stay on top of every requirement. Use a calendar or create a document to make note of every deadline, the opening of the FAFSA, important testing dates, and any other application related events that you need to have on your radar. Add and refer back to this throughout the year. While the beginning of senior year can feel jam-packed, it’s also an exciting opportunity for students to complete many of the major milestones in their college admissions journey. If you are currently applying to schools and looking for expert input, our team of admissions counselors can make sure you are set up for success.

A Realistically Chaotic War Film Steven Spielbergs...

‘Saving Private Ryan’ a joint production from Paramount and DreamWorks pictures, directed by the superb Steven Spielberg, was awarded four academy awards for this film alone, in addition to winning an Oscar for best director of the year 1999. The star studded cast including Tom Hanks, as Captain Miller and Matt Damon, as Private Ryan turned out to be one of the best war films ever made. Spielberg’s idea of the movie was to create a chaotic war film that actually made the audience feel they were involved with all the confusion going on during WWII. His words exactly were â€Å"The last thing I wanted to do in this picture was use the war simply as a springboard for action – adventure. I was looking for realism all the time† this quote†¦show more content†¦This shows the audience the setting and its actors (in this case it would be the soldiers and the nationality). A close up of Private Ryan (Matt Damon) is then used in this scene to show the emotion of his feelings as he is walking through the cemetery; Symbolization is used here in a way that Spielberg uses crosses from the cemetery that relate to the iron hedgehogs and the necklace of a cross that symbolises Jesus. These all link and could indicate death. Private Ryan carries on walking until he finds the person he is looking for (Captain Miller- One of the seven soldiers that had saved him). Spielberg uses a tracking shot here, which gives a big impact as when he is walking through it shows hundreds maybe thousands of all the crosses and people who had died. The moment he has reached the objective of finding Captain Miller, the tracking shot is complete and a close up is focused on him. He fell to the floor and a mid shot is filmed when his family come to help him up. Spielberg the zooms in on Private Ryan’s face to create a sad impact of his emotions. This zoom in carries on until it transfers into a scene of the past. Spielberg decided that for this scene he would use a hand held jerky camera which showed a great affect on the audience- it suggested that the audience were actually involved in all the chaos during the battles of the war. The second that the ramps were released to be let down a mid shot was

Peer group influence free essay sample

Introduction: High school Students cluster inside the campus, regard as peer group. Belonging to a group derives satisfaction where it creates a feeling of general well-being in individual. Peer group has in one way or the other influenced the life of students both academically socially, morally, psychologically and otherwise. The peer group maybe a dominant factor to consider in academic achievement of students in school. Acceptance by the group depends on the conformity. The influence of peers can be both positive and negative. On the positive side, it can serve as an important incentive for adolescents to perform well in school. On the negative side, peer influence can lead to discipline problems and delinquent behaviors both inside and outside school. Thus, the values of peers can play an important role in students’ educational experiences and outcomes. Most education takes place on group situation. The group impact and influence on its members is so strong that it takes the group as a whole to support the learning process. On way of looking at influence is to consider students who are involved in school activities such as sports, drama, student council and other activities tend to do better in school; however it is important factor on the students who believe that education is valuable, that they tend to do better in school. This paper deals with the study on peer groups, on how to be aware not only of their role but also of the changes that might come up to the student, because of their influence. What kinds of friends do high school students have? Are their friends interested in learning and studying and in participating in social activities? Do they belong to a group that likes to indulge in risk-taking activities? Do their patterns of peer association change over the course of their enrollment in high school? These questions can be addressed by a series of questions appearing in the first and second follow-up surveys of NELS:88, in which students were asked to report on the importance they felt their friends placed on various activities or goals. Their responses are presented in figure 1. Figure 1. Percentage of students reporting that their friends consider it very imiportant to do the following things: 1990 and 1992 SOURCE: U. S. Department of Education, , National Education Longitudinal Study of 1988, First and Second Follow-Up Surveys. As the survey results show, most high school students had friends who cared about school learning and achievement. For example, in 1990, a majority of high school sophomores (81 percent) reported that their friends considered finishing high school very important. While about one-third of them (36 percent) thought that their friends valued studying, half or more reported that their friends placed high priority on attending class (58 percent), getting good grades (51 percent), and continuing education after high school (53 percent). Although this general pattern remained fairly stable after two years when most of these students were seniors, there were some differences. As seniors, these students perceived their friends as placing somewhat less emphasis on class attendance and good grades, but more on higher education than they did two years previously when they were sophomores. 4 While the majority of high school students reported having friends who cared about learning, some of them also said they had friends who were highly interested in social activities. In 1990, more than one-third (36 percent) of high school sophomores said that their friends considered it very important to be popular with their peers. About one fourth of the sophomores also described their friends as being very interested in playing sports (29 percent) and having a steady boyfriend or girlfriend (22 percent). These proportions, however, declined after two years, when the majority of the sophomores were seniors. In the senior year, for example, one-fifth of these students (21 percent) described their friends as being interested in playing sports, one-fourth of them (28 percent) thought that their friends were very interested in being popular with their peers, and less than one-sixth of them (16 percent) said their friends considered having a boyfriend or girlfriend very important. In 1992, a small proportion of sample members reported that they had friends who considered having sex, using drugs, and drinking very important. As shown in figure 1, one in every five sample members (21 percent) thought that having sex was very important to his or her friends. About 10 percent thought that their friends considered drinking very important and 3 percent responded that using drugs was very important to their friends. The influence of these friends on an adolescents school learning would be an important topic for researchers to pursue in the future. Peer Groups According to Students Demographic and Academic Characteristics Do male and female students differ in their choice of friends in high school? Do students from different social and racial-ethnic backgrounds have different kinds of friends? Do academically oriented students associate with like-minded peers? The following analyses address these questions. To simplify the analyses, factor analysis was first conducted on the items shown in figure 1 separately for both the 1990 and 1992 data (see the technical appendix of this report for the actual factor loading). A series of bivariate analyses were then performed to compare students from different demographic and academic backgrounds in terms of their peer association. Peer groups. Three factors emerged from this factor analysis, each corresponding to a distinctive value students perceived their friends to have (table 1). The first factor, seen in both the 1990 and 1992 data, consisted of the items relating to the degree of importance students friends placed on school learning. The second factor, also seen in both surveys, consisted of items that described the degree of importance students friends placed on social activities. The third factor, based only on 1992 data, included items that measured the extent to which students friends placed importance on engaging in delinquent behaviors. Each factor described the kinds of friends students had in high schooli. e. , learning-oriented peers, socially active peers, and those oriented toward delinquent activities. All three factors were continuous standardized variables, with a mean of 0 and standard deviation of 1 on the sample used in the study. When a student had a higher score on a particular factor (e. g. , factor I), this indicates that his or her friends valued more these things summarized by this factor (e. g. , school learning). Students could also have friends that valued more than one factor (e. g. , socializing and academics. Table 1. Peer groups identified by NELS follow-up data in 1990 and 1992 Factor Students friends emphasizing I School learing and achievement (in 1990 and 1992 data) Attending class regularly Studying Getting good grades Finishing high school Continuing education after high school II Social activities (in 1990 and 1992 data) Playing sports Being popular with students Having a steady boy/girlfriend III Engaging in delinquent activities (only in 1992 data) Having sexual relations Using drugs Drinking SOURCE: U. S. Department of Education, , National Education Longitudinal Study of 1988, First and Second Follow-Up Surveys. Male versus female students. Male and female students differed with respect to the value orientations of their friends. As shown in table 2, in 1990, male students were more likely than their female counterparts to have friends who took school learning seriously (i. e. , the factor mean for females is 0. 16, larger than that of-0. 12 for males). Males, on the other hand, were more likely than females to associate with peers who placed emphasis on social activities. Two years later (1992), these gender differences changed little. Male and female students also differed in the extent to which they associated with another type of friendi. e. , one who valued engaging in delinquent behaviors. Based on the 1992 data, male students were more likely than female students to report that they had friends who considered it important to engage in delinquent behaviors. 5 Table 2. Importance that students friends place on school learning, social activities, and engaging in delinquent behaviors, by student demographic and academic characteristics: 1990 and 1992 SOURCE: U. S. Department of Education, , National Education Longitudinal Study of 1988, First and Second Follow-Up Surveys. Minority versus white students. In both 1990 and 1992, Asian/Pacific Islander students were more likely than white students to report having learning-oriented friends. On the other hand, Asian/Pacific Islander students were less likely than their white peers to have friends who were interested in sex, drugs, and drinking. This finding is consistent with a recent study conducted by researchers from Stanford University and the University of Wisconsin that found that Asian-American students tend to form academically focused groups that study together, encourage each other, and strive for high grades (Leslie 1996). Contrary to past research that has hypothesized a disidentification with academic achievement among black students (Steele 1992), 10th-grade black students in 1990 were more likely than white students to describe their friends as being academically minded (i. e. , the factor mean for black students is 0. 24, compared to -0. 02 for whites). This difference, however, was not apparent after two years (1992). 6 Black students in 1992 were less likely than their white counterparts to describe their friends as being interested in engaging in delinquent behaviors. 7 Previous studies indicated that black students tend to disdain academic accomplishment, sometimes dismissing it as acting white (Ogbu 1985). Whether this explains the change observed here needs further investigation, however. In both the 1990 and 1992 surveys, no differences were found between Hispanic or American Indian/Alaskan Native students and their white counterparts in the extent to which they associated with learning-oriented friends. While Hispanic 10th-graders were less likely than white students to have friends who emphasized social activities, no other differences were found between minorities and whites in the association with such friends. Students from different socioeconomic backgrounds. Students from high-SES families were more likely than low-SES students to have friends who emphasized school learning and achievement. This pattern appeared to be quite stable throughout the high school years and is consistent with previous findings by Coleman ( 1961 ) and Hollingshead (1949). Interestingly, students with different SES backgrounds did not differ significantly in terms of their association with peers who emphasized social activities or engaging in delinquent behaviors. Students from different academic backgrounds. There is reason to believe that students who care about learning are more likely to associate with peers who share this interest than those who have less interest in learning. This belief is supported by the data shown in the lower panel of table 2, where three measures of academic background were examined: (1) educational expectations in the 10th grade; (2) average GPA in reading, mathematics, science, and social studies from the 9th to 10th grades; and (3) whether a student had ever repeated a grade since the first grade. As expected, students who had higher educational expectations, obtained a higher GPA, and had never repeated a grade were more likely to have learning-oriented friends throughout high school years than those who had lower expectations, had a lower GPA, or had been retained in a grade. Differences were especially large between students who expected to pursue college or graduate education and those who expected only high school graduation and between students who had an A average and those who had a D average. Academically strong students were less likely than their academically weak counterparts to have friends who valued delinquent behaviors. However, few differences existed in terms of students association with peers who were interested in social activities. This suggests that while students with different academic backgrounds distinctively chose friends who cared about (or did not care about) learning, or who thought engaging (or not engaging) in delinquent behaviors important, they equally liked (or did not like) to have friends who were fond of social activities. How Does Students Peer Association Relate to Their Educational Outcomes? What are the educational outcomes for students who associate with learning-oriented friends, socially active peers, or peers who think having sex, using drugs, and drinking are very important? Table 3 presents an answer to this question. Six educational outcomes were examined in this investigation: (1) reading proficiency level in the 12th grade; (2) math proficiency level in the 12th grade; (3) dropping out of school at least once between 9th and 12th grade; (4) enrollment in an academic program in high school; (5) high school graduation status in 1994; and (6) postsecondary education attendance in 1994. Since students gender, race-ethnicity, and SES were related to the kinds of friends they chose (see table 2), and it is also well known that these demographic characteristics are correlated with the set of educational outcomes examined here, these relationships were investigated after adjusting for these student characteristics. 8 For reading and mathematics proficiency level in 12th grade, a composite score of 10th-grade achievement in reading, mathematics, science, and social studies was also included for additional adjustment. 9 As shown in table 3, while students association with socially active peers seemed to be unrelated to their educational outcomes, their association with learning-oriented or delinquent-type peers did relate to their success in school. For example, compared with students with friends who showed a relatively low level of interest in learning, those with friends who cared most about school learning were less likely to drop out of school, and more likely to be enrolled in an academic program, to reach an advanced level of reading and math proficiency during their last year of high school, to graduate from high school, and to continue their education after high school. Students with friends who placed importance on pursuing sex, drugs, and drinking differed markedly in terms of their educational performance. For instance, students association with more such friends was related to a higher rate of dropping out of school, a lower rate of being enrolled in an academic program in high school, graduating from high school, and continuing their education after high school. It should be noted that all of these relationships were estimated after controlling for students SES, race-ethnicity, and gender, and that for reading and mathematics proficiency, the estimation also controlled for 10th-grade achievement. Summary and Implication for Future Research The results presented in this report suggested that high school students differed significantly in their choice of friends. Some students had friends who were concerned with school learning and achievement. Some had friends who valued dating, playing sports, or being popular with their peers. A smaller proportion liked to associate with those who were interested in having sex, using drugs, and drinking. The results presented in this report further demonstrated that the kinds of friends students had in high school were related to a wide range of important educational outcomes, after holding constant important demographic characteristics and previous academic achievement. Although it remains unclear at this point whether peer association had a causal and independent influence on students learning, the results of this study clearly suggested that students who had more learning-oriented friends tended to perform better in school than other students over the course of their schooling, and students who spent time with those interested in delinquent activities were less likely to experience success in school. Based upon these results, future research may pursue: (1) identifying factors related to students choice of friends; (2) incorporating school characteristics to explore whether students attending different types of schools associate with different kinds of peers; and (3) investigating the effect of peer associations on students learning and other important educational indicators, such as course-taking behavior or dropping out of school. References Coleman, J. S. (1961). The Adolescent Society. New York: The Free Press. Epstein, J. L. and Karweit, N. (1983). Friends in Schools:Patterns of Selection and Influence in Secondary Schools. New York, Academic Press. Hollingshead, A. B. (1949). Elmtowns Youth. New York: Wiley. Ingels, S. J. , Scott, L. A. , Lindmark, J. T. , Frankel, M. R. , and Myers, S. L. (1992). NELS:88 First Follow-Up: Student Component Data File Users Manual. NCES 92-030. Washington, DC: U. S. Department of Education, Office of Educational Research and Improvement. Leslie, C. (1996). Will Johnny Get As? Newsweek 72 (July 8). Ogbu, J. U. (1985). The Consequences of the American Caste System. In The School Achievement of Minority Children. New Perspectives, ed. V. Neisser. Hillsdale, NJ: Erlbaum, 19-56. Steele, C. M. (April 1992). Race and Schooling of Black Americans. Atlantic Monthly, 68-78 A sorority is an association composed of women who have common interests or who share a common trait. One of the most famous types is the North American college sorority, although similar college groups can be found in other regions of the world as well. Women can also form social associations outside of the college framework. The primary goal of such groups is to create a bond among the women through their common membership. Though these associations are typically composed only of women, some do allow men to join. In college sororities, prospective members usually attend events during a period early in the semester that is designated as â€Å"rush week. † During rush week, people can visit different groups to get a feel for each ones members and style. If a student wants to join, she submits an application, and the existing members vote on the applications at the end of rush week, using their interactions with prospective members as a guideline. Many also have academic requirements, such as a minimum grade point average. Once accepted into the group, new members undergo initiation to become full members. Initiations at sororities and fraternities are infamous, and some colleges have enacted rules designed to protect student safety in initiations. Dangerous hazing activities are often explicitly banned, and pledges are informed that they have the right to refuse to participate in initiation activities that conflict with their safety or religious beliefs. Despite this, initiation can be dangerous or traumatizing for some initiates. Many college fraternities are established with academic criteria for membership. People who wish to join typically participate in activities that take place over the course of a week at the start of a semester. Since most colleges with a system have multiple fraternities, these events usually take place during the same week for all groups, allowing people to explore all their options. This period is known as â€Å"rush week. † After rush week, current members of the fraternity decide which new members should be voted in. Traditionally, new pledges participate in an initiation ceremony that has historically been accompanied by hazing challenges. Due to concerns about the risks of hazing that involve dangerous activities and drinking, many colleges have explicitly banned it in the interest of student safety. Some colleges have also cracked down on fraternity parties in response to complaints from other students and the surrounding community.

Where to Find 6-Grade Essay Samples

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Using History Essay Topics for High School Students

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The Number One Article on Maternity Topics for Essay

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